It’s evident that today, customer feedback is integral to enhancing the overall experience and improving satisfaction. This is especially true recently, where a desire for heightened health and safety precautions has become increasingly critical. Continue Reading
In a recent study performed by Gartner, it was projected that ”2.19 billion consumers will use consumer messaging apps by 2019.” It goes without saying that messaging apps hold considerable value. Since the mid-2000’s the opportunity to connect with guests on a range of digital channels has grown substantially, proving to be more than just...Continue Reading
The retail landscape is always changing. With the introduction of innovative technologies and shifting customer demands, retailers must continuously adopt new strategies to earn sufficient revenue and stand out from a plethora of competitors. Staying on top of trends can be difficult, especially when they fluctuate so frequently. In this post, we’re taking a...Continue Reading
The Benbria Blog
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.