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Hospitality
Gray Shealy is the Director of Hospitality Management at Georgetown University. Formerly an executive at Starwood Hotels, Shealy brings his wealth of experience to the classroom as he guides the hoteliers of tomorrow in their future careers. He sat down to talk to us about his transition into academia and his predictions for hospitality in...
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In an age where disruptors are forcing traditional brands in the hospitality industry to re-think how they attract and retain business, hoteliers must be innovative in engaging their guests. Gone are the days when hotels could attract guests simply by being the best in the neighborhood. Gone are the days when they could get guests...
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Mobile guest engagement helps hotels build strong bonds with mobile-social Millennials and Gen Xers What do Millennials and Gen Xers want from the hospitality sector? And how will hotel operators deliver it? A closer look at new guest engagement trends and mobile guest engagement technologies reveals new ways to increase bookings and capture market share...
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The Benbria Blog

The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.

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