A strong company culture is important in any industry, but in the restaurant and hospitality spheres, the need to build one is more urgent. These industries are well known for their high rates of turnover — a costly fact of life, but one that can be avoided, or at least reduced, with a few simple...Continue Reading
When it comes to running a successful business, there are many moving parts to consider — designing an appealing customer experience, for example, as well as planning marketing campaigns and devising innovative ways to bring in more revenue. One piece of the machinery that sometimes gets shuffled to the backburner, however, is employee performance. Your...Continue Reading
Employee engagement is an oft-overlooked aspect of business success. We’ve talked a lot on our blog about the financial impact of low employee engagement, which includes turnover costs and lost productivity. In contrast, front-line employees that are invested in the work they do are more likely to bring their A-game every single day. This means...Continue Reading
Gamification is the practice of introducing elements of game-playing — such as point scoring, rules of play, and friendly competition — for the purposes of engagement, productivity, and motivation. The term was coined in 2002 by a UK-based computer programmer named Nick Pelling, but it was only in 2010 that it gained widespread attention. It...Continue Reading
The Benbria Blog
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.