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Retail
Over the past several years customer preferences have changed dramatically. From an increase in online shopping amounting to 2.3 trillion U.S. dollars to the desire for a more tailored experience, customers are now dictating the buying journey with significant expectations from brands. As a strategy to accommodate this new wave of customer demands, businesses have...
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When it comes to customer experience, ensuring that your product or service is meeting customer expectations in a consistent manner is critical. However, with the constant flux of customer preferences and modern tech advancements, it can be challenging.   There are a range of Key Performance Indicators (KPI’s) many businesses leverage in order to gauge...
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Over the years, customer feedback has become a critical component of auto dealership success. As proven by Gartner Research, companies that actively engage in listening to their customers through feedback, spend 25% less on customer retention than those that don’t. It’s a great opportunity to support your customers and boost your bottom line. ______ Obtaining...
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For years, employee engagement has played a critical role in business success. From elevating the customer experience to reducing costly employee churn, it’s helped many businesses grow their revenue and improve company culture. Thankfully, with the rise of gamification, obtaining team engagement is easier. Gamification is an industry tactic that introduces elements of game playing...
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A Net Promoter Score (NPS) has been a tactic used for decades to determine the strength and weaknesses of one’s business. For marketers it’s a notable method of consistently understanding brand performance, benchmarking programs and strategies, as well as maintaining or improving customer retention rates. For IT leaders, however, an NPS program can lead to...
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(Image: Facebook)   In an era where social media reigns leader in customer communication, businesses are flocking to integrate its capabilities into their messaging strategies in order to generate wider reach and garner greater success. Facebook Messenger more specifically is a powerhouse in its own. With 1.3 billion users worldwide, it’s been rapidly adopted by...
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In 2018, almost all verticals saw the emergence of new and invigorating technology trends. From the incorporation of advanced AI to self-serving kiosks, technology proved its mass importance, yet again. With 2019 on the horizon, keeping tech trends top of mind is more critical than ever. By simply being cognizant of the new and emerging...
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Building a strong relationship with a customer is the ultimate tactic for generating loyalty and maximizing your revenue – especially in the automotive realm where purchasing a car isn’t a one and done experience. In the automotive industry, having a solid connection with customers can be pivotal in keeping up to date with their purchase,...
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For Automotive teams, a dedicated Dealership Management System, or DMS for short, is the foundation of business operations. It stores all of your critical documents, keeps meticulous client records, and processes your reports, but what about another critical element of a successful automotive business? Gathering feedback from your customers. Gathering customer feedback is one of...
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Over the years, customer feedback has become a critical component of business success. As proven by Gartner Research, companies that actively engage in listening to the voice of the customer through feedback, spend 25% less on customer retention than those that don’t. It’s a great opportunity to support your customers and earn top dollar. ______...
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