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Benbria
Over the past several years customer preferences have changed dramatically. From an increase in online shopping amounting to 2.3 trillion U.S. dollars to the desire for a more tailored experience, customers are now dictating the buying journey with significant expectations from brands. As a strategy to accommodate this new wave of customer demands, businesses have...
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Customer satisfaction has always been a defining factor in business success. Even more so in recent years with the proliferation of social platforms and online forums that make it easier for customers to openly express their sentiment. Products and services, in particular, are key elements that need to be continuously monitored. Existing as the center...
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It is common knowledge that customer needs are never stagnant. Especially in today’s complex consumer landscape, where products and services are readily available and businesses are never short of providing variety, it can be tough to stay relevant. Obtaining customer feedback, whether positive or negative, has grown to be a popular way of driving business...
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Over the years, customer satisfaction surveys have become a critical component of auto dealership success. As proven by Gartner Research, companies that actively engage in listening to their customers through feedback, spend 25% less on customer retention than those that don’t. It’s a great opportunity to support your customers and boost your bottom line. ______...
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Over the years, customer satisfaction surveys have become a critical component of restaurant success. As proven by Gartner Research, companies that actively engage in listening to their customers through feedback, spend 25% less on customer retention than those that don’t. It’s a great opportunity to support your customers and boost your bottom line. ______ Obtaining...
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Over the years, guest satisfaction surveys have become a critical component of the successful operations of the finest hotels and resorts around the globe. As proven by Gartner Research, companies that actively engage in listening to their guest’s feedback, spend 25% less on guest retention than those that don’t. Listening to your guests is a...
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HITEC 2017 is finally almost here, and we couldn’t be more excited that it’s being held in Toronto, Canada’s largest city and the provincial capital of Ontario. We have a special relationship with Canada, and we know there’s so much to love about the Great White North — which is why we created a guide...
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  Travel Technology Europe, a conference geared toward hoteliers and travel vendors “looking to grow multichannel revenues and boost on industry knowledge”, kicks off in London on February 22 at the Olympia Conference Centre. The exhibition floor will feature almost 150 vendors, many of them technology providers, and the conference itself is a treasure trove...
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  On February 21, Benbria is making an appearance at Revenue by Design’s Seize Opportunity in Disruption in London, located at the Park Plaza Riverbank Hotel. This day-long conference features hoteliers, vendors, and journalists from across the hospitality industry, who will speak on topics ranging from the impact of OTAs on the hotelier, to the...
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  You already know your guests can use Loop to get in contact with you at any time while they’re on your property, but did you also know that you can make the first move and invite them to use Loop during their stay? There are several benefits to doing so. First: Invitations tend to result in...
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The Benbria Blog

The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.

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