Category

Benbria
Over the years, employee engagement has proven its success in multiple facets of business operations. According to a Gallup poll, engaged employees are 21% more productive than their less engaged counterparts, 42% are more likely to produce a better quality product or service, and 37% are less likely to call in sick or be absent...
Continue Reading
Leveraged by a wide variety of industries, a Net Promoter Score has been a heavily adopted survey tactic that helps businesses gauge loyalty. Since inception, it’s proven to be successful, with many businesses citing it as a competitive advantage and a tool for revenue growth. In this article, to help provide a top-down understanding of...
Continue Reading
In today’s competitive landscape, having brand advocates is a significant advantage. It’s how a brand flourishes and gains a reputation that sells itself, which in the long-term ends up saving you marketing costs and helps foster a better customer and team relationship. As a business wanting to generate brand advocates, adopting an NPS survey has...
Continue Reading
Introduction Over recent years, customer experience has taken great precedence. With customers demanding more authentic, real-time, tailored experiences, it’s no longer sufficient for businesses to hand over any product or service without incorporating the customer into each and every aspect. With a new set of customer expectations, listening to the voice of the customer has...
Continue Reading
For the modern customer, customer experience has become the top brand differentiator. With PWC reporting 65% of U.S. consumers finding a positive CX more influential than advertising and 75% of consumers around the world desire more human interaction, customer experience remains a key element of business success. Yet, while a customer experience strategy has proven...
Continue Reading
For today’s modern restaurant patron, expectations are at an all-new high when it comes to engaging and unique guest experience. We’ve entered an age where aesthetic reigns king and competition is at its highest, yet guests still feel like their expectations aren’t being surpassed.    According to a Harvard Business Review report, 84% of customers...
Continue Reading
The voice of the customer, or VoC, is arguably one of the most critical elements of a successful business strategy. After all, your customers are your source of revenue, so listening to them should be a top priority. In more recent years, however, the need to understand the voice of the customer has become even...
Continue Reading
Over the past several years customer preferences have changed dramatically. From an increase in online shopping amounting to 2.3 trillion U.S. dollars to the desire for a more tailored experience, customers are now dictating the buying journey with significant expectations from brands. As a strategy to accommodate this new wave of customer demands, businesses have...
Continue Reading
Customer satisfaction has always been a defining factor in business success. Even more so in recent years with the proliferation of social platforms and online forums that make it easier for customers to openly express their sentiment. Products and services, in particular, are key elements that need to be continuously monitored. Existing as the center...
Continue Reading
It is common knowledge that customer needs are never stagnant. Especially in today’s complex consumer landscape, where products and services are readily available and businesses are never short of providing variety, it can be tough to stay relevant. Obtaining customer feedback, whether positive or negative, has grown to be a popular way of driving business...
Continue Reading
1 2 3

The Benbria Blog

The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.

Subscribe

Latest Insights

Elements of a Successful Net Promoter Score (NPS)
April 1, 2019By
How To Improve Your NPS Survey Response Rates
March 22, 2019By
Understanding The Voice Of The Customer (VoC)
March 18, 2019By