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May 19, 2020
Person-paying-in-shop
Today, Point-of-Sale (POS) receipt surveys have dominated customer feedback programs for businesses with physical locations. After all, the Point-of-Sale touchpoint is a great time to entice the customer and invite them back.  However, with time, receipt surveys have quickly become a survey method of the past, with little participation and employee engagement. This makes it...
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The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.

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