A few years back, Gartner reported that collecting guest feedback can increase upselling and cross-selling success rates by 15% to 20%. In that same report, they found that guest feedback can also help decrease the cost of retaining those buyers. Obtaining feedback from your guests is a critical part of understanding and growing your revenues....Continue Reading
The Benbria Blog
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.