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September 4, 2018
  For many, texting and messaging are words that are used synonymously. It’s understandable, they both serve a similar purpose by allowing users to send and receive messages. However, if you’re a business looking to adopt a messaging platform into your business strategy, it’s important to know the difference. After all, they are two completely...
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The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.

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