In recent years, technological advancements have given people access to a wide range of products and services that are fast, uncomplicated, and tailored to their needs. This has created consumers who don’t just want any ordinary product or service, but one that is tailored to their unique needs. According to a Forbes survey, more than 85% of mobile marketers...Continue Reading
The Benbria Blog
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.