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July 13, 2017
Rewards programs still play an important role in hospitality, but increasingly, in a world of unlimited options, guests are looking for more from their hotels. Low room rates and affordable upgrades can be found by the dozen on any OTA website; these days, the traveler barely needs to build a relationship with a hotel to...
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The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.

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