In an era where human activity is conducted as much online as it is in the real world, review websites are a critical component of the travel and hospitality industries. So, just how important are online reviews? Here are a few statistics to give you an idea. Don’t underestimate the number of people who are...Continue Reading
The Benbria Blog
The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.