11 Statistics About Weekend Travel


Long weekends are big year-round in North America, but certainly hit their peak in the summer. In Canada this weekend, many families are taking the opportunity for a mini-vacation, be it a lazy few days at the cottage on the lake, a camping excursion in the country’s vast wilderness, or a road trip to the nearest big city. We’ve rounded up some fun statistics about how people travel on long weekends in Canada and the U.S.

Canadians who travel domestically on weekends are more likely to go hiking (18 percent), wildlife watching (16 percent), or camping (13 percent). They are less likely to spend time in cities. (Source: Destination Canada)

In the U.S., at least 52 percent of respondents say they take the occasional weekend trip. (Source: Statista)

33.9 million Americans traveled by automobile on Memorial Day in 2016. (Source: Statista)

In contrast, only 2.25 million Americans traveled by air on Memorial Day in 2015. Clearly, the vast majority of travelers prefer to keep it local on long weekend trips. (Source: Fortune)

Car travel is big on American Thanksgiving, too: the AAA estimates that 41.9 million Americans hit the road for this turkey holiday in 2015. (Source: Travel + Leisure)

Miami Beach is the most popular destination for U.S. travelers on the Memorial Day long weekend. (Source: Statista)

On the Labor Day long weekend, however, Las Vegas is the most popular destination for U.S. travelers. (Source: Priceline)

The majority of Canadian travelers — 83 percent — stay within their own province when they travel. (Source: Destination Canada)

In the U.S., the Fourth of July long weekend beats out Memorial Day and Labour Day as the most popular time for a summer weekend getaway. (Source: Statista)

Almost half — 48 percent — of Canadians partake in overnight domestic travel to visit family and friends. Forty-four (44) percent travel for leisure. (Source: Tourism Industry Association of Canada)

Similarly, Canadians who participated in domestic travel were more likely to try local cuisine. Canadians want the local experience even when they travel at home! (Source: Destination Canada)

Are you traveling this long weekend? Let us know about your plans in the comments, or on LinkedIn, Facebook, and Twitter!

About the author

Leave a Reply

The Benbria Blog

The Benbria Blog offers insights into the latest research in the field of customer engagement technology and best practices, with a focus on real-time messaging and measurement of the experience.


Join 1000s of customer experience leaders.
Get free customer engagement tips and resources delivered directly to your inbox.

Related Insights

How Managers Can Drive Stronger Team Engagement
June 19, 2018By
Tips and Tools: How To Create Effective Pre-Arrival Messages For Hotels
June 14, 2018By
The Benefits of Implementing an Omni-Channel Communication Experience
June 13, 2018By